To be "In-Style" often requires that we change out clothes and hair during the day, to suit the situation. This means that we style and then re-style our hair, for life-styles Nothing challenges looking and feeling your best as much as faded, dull and lifeless hair that's due to heavy build-up.
Purify as a verb, means to take away the unwanted, unnecessary and to become free of burdens that inhibit. Whether these are toxins from environmental build-up, certain medications, residue from sulfate shampoos, and minerals, or build-up from heavy resins, they all have to go!

Benefits:

• Works from the inside -
• purifies and removes build-up of minerals, medication, chlorine, and residue from sulfate shampoos and styling product build-up.

Directions:

• Use before or after any color service.
• Also use as needed when your hair color looks dull and your style feels lifeless.
• Lather, wait for 2 minutes and rinse.
  

Lifestyle and hairstyle:

For color treated or any hair-type that lacks shine and body due to dulling build-up. Terrific for clients that style and re-style their hair many times in a day, have chlorine or product build-up that interferes with their quest for volume and hold. Noticeable results on fine hair that gets weighted down with product build-up. Excellent for the oily hair and scalp. Perfect for the active person that suffers from swimmers green hair.

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Pureology Hair Care SuperStraight Shampoo

Order Super Straight Shampoo

SuperStraight Pureology Shampoo is part of the “Straight Collection” a specialized temporary straightening, smoothing system developed for  frizzy, curly, wavy or unruly color-treated hair.

Benefits:

• Luxurious, gentle cleansing without color stripping sulfates
• Rich lather & quick rinsing
• Seal in moisturizers, lock out humidity
• Reduced blow drying time
• Imparts smoothness and shine
• Controls frizz
• Tames fly-aways
• Oat, Wheat & Soy Proteins , Strengthen, Smoothe & Repair

Directions: Wet hair. Lather. Feel the richness working. Repeat.

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Volume Shampoo
Pure Volume Shampoo

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Pureology Shampoo for Volume is essential for color treated hair lacking body and shine, this technologically advanced formulation does something that no other Volumizing Shampoo does-it moisturizes while it volumizes! Free of harsh sulfates that strip and fade color. This high lather, quick rinse, exceptionally mild luxury formula preserves and protects hair color while it wraps you in an indulgent aromatherapy fragrance experience, adds exceptional volume, and dazzling shine.

Directions: Wet hair, lather, rinse and repeat. Can be used everyday

Lifestyle and hairstyle:

• The essential for color treated hair that feels thin, limp or lazy

• Excellent for naturally boosting hair's body and volume while moisturizing. Hair is left thick and rich with vibrant color, healthy condition and dazzling shine

• Excellent for all color treated and non-color treated hair types.

• Noticeable results on naturally, static prone and fine hair types.

• Perfect for dry weather climates.

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